How to Scale Your Content Marketing
One of the biggest complaints I hear about online marketing is around how much content it requires- blog posts! Newsletters! Social media updates! – and then, closely following that, is how much time good content creation takes. I get it. I really do. I maintain a...Re-use your business materials in many ways.
When you have spent considerable time, effort, and/or expense to create professional business materials, why only get one main use from them? Instead, try re-using your business materials in multiple ways so that your effective cost per use decreases. For example:...Leverage as a Marketing System
Leveraging your work enables you to create a practical and effective marketing system. If you take any item you create for your business, you can create, easily, several other marketing tools and uses for this item. In a previous entry, we discussed how you might...Increase Your Revenue
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