The Grand Book Preorder Experiment

The Grand Book Preorder Experiment

So I know I speak and write about the time shifted nature of social media and how that wreaks havoc on your online promotions- AND I got a huge confirmation of this over the past week, as I did a soft launch/preorder process for my new book, “Internet Marketing...
The Grand Book Preorder Experiment

This Ends Friday

As you know, I normally don’t do a ton of promotion here on my blog. But I have a special reason for doing so today. The preorder process for my new book “Internet Marketing for the Rest of Us: Your In-Depth Guide to Profitable Popularity” is closing...

The Results Time Trap

The “results/time trap” is a phrase I’ve made up to describe the false belief that creating significant results in your business requires a lot of time. It came out of some client calls I had this week, in which my clients were considering some new...
V+I=Profitability

V+I=Profitability

When I was working as a psychologist many years ago, one of the phenomenon I often observed in my clients was that, when they were trying to change a behavior, or to grow some part of themselves, they would often move from one extreme to the other, before, ultimately,...