Bringing All of Yourself
When I speak to my clients who are profitably popular, one of the themes that comes up frequently in our conversations is that of bringing all of yourself to your business and online presence. It seems funny, doesn’t it, that we are born just right, lose this...3 Tools To Monitor Your Online Reputation
When you are building your brand and your business online, one of the most important elements to monitor is your online reputation. If you know anything about online reputation management, you know, essentially, that it’s the process of monitoring and managing...Brands in Public: A Bad Idea
Let me preface this post by saying I am a huge fan of Seth Godin’s. I admire the way he thinks and his vision. But I do have concerns about his latest venture. I was just reading about Brands in Public, a service launching soon which focuses on helping gather...Social Media: Strategy First, Tools Second
One of the biggest benefits of social media marketing is how easy it is to get started. Anyone can sign up for a Twitter account, or a Facebook account and start using them right away. It’s easy to put up a blog, and, of course, to engage in the conversation....Increase Your Revenue
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