by Dr. Rachna Jain | Lead Generation
Listen to this post: [sc_embed_player fileurl=”http://profpopfreeaudios.s3.amazonaws.com/what-is-evergreen-lead-generation.mp3″] One of the areas I’ve become very interested to teach and coach in is the area of evergreen lead generation. As it...
by Dr. Rachna Jain | Business Coaching
Last week, I was speaking to a group of entrepreneurs on the topic of evergreen lead generation. I was sharing my process for creating content for my business, and how I keep myself on schedule with my marketing activities. This, surprisingly, was a topic of great...
by Dr. Rachna Jain | Business Coaching
Does your business have true fans? True fans is a term I learned from Kevin Kelly , who uses this model to describe people who not only follow you, but also buy from you. For many, this is the missing link in social media- where they have a lot of friends, fans, or...
by Dr. Rachna Jain | Monetization
Profitability is a topic that is near and dear to my heart. One of the biggest challenges people have when growing their business online is trying to determine the best strategy and fastest path to profitability. It’s confusing, in part, because, many times,...
by Dr. Rachna Jain | Community Building
I was recently interviewed for a magazine article on social media and small business. In the interview, I was asked to provide a concise listing of the benefits of social media for small business. I liked my response, and wanted to share some of my ideas with you...