Where The Heck Are You Spending Your Time?
Last week, I was speaking to a group of entrepreneurs on the topic of evergreen lead generation. I was sharing my process for creating content for my business, and how I keep myself on schedule with my marketing activities. This, surprisingly, was a topic of great...Does Your Business Have True Fans?
Does your business have true fans? True fans is a term I learned from Kevin Kelly , who uses this model to describe people who not only follow you, but also buy from you. For many, this is the missing link in social media- where they have a lot of friends, fans, or...
The Fastest Path to Profitability
Profitability is a topic that is near and dear to my heart. One of the biggest challenges people have when growing their business online is trying to determine the best strategy and fastest path to profitability. It’s confusing, in part, because, many times,...Is Social Media Good for Small Business?
I was recently interviewed for a magazine article on social media and small business. In the interview, I was asked to provide a concise listing of the benefits of social media for small business. I liked my response, and wanted to share some of my ideas with you...Increase Your Revenue
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