The Fastest Path to Profitability

The Fastest Path to Profitability

Profitability is a topic that is near and dear to my heart. One of the biggest challenges people have when growing their business online is trying to determine the best strategy and fastest path to profitability. It’s confusing, in part, because, many times,...

Range is a good thing.

When you consider pricing your services, consider the fact that "range is a good thing" when it comes to fees. Consider offering different price points for varying levels of individualized attention. The benefits of doing this? You can effectively serve a...