Social Media Influence: Watch the Interview
A few month ago, I had the chance to visit my colleague and dear friend Denise Wakeman. While I was there, she convinced me to interview with her on the psychology of social media. In this 12 minute interview, we discussed several psychological principles that you can...
Mindshare Marketing Touchpoints
When you are developing a mindshare marketing campaign for your company, one of the first places to begin is by noting how many marketing touchpoints customers have with your business. Marketing touchpoints, in this case, are defined as how many ways they can interact...Start small.
When you are trying to build your marketing motivation, start small- just 3 small marketing tasks, performed consistently each day, can add up to big success. Marketing consistency always wins out over brilliance (when you can’t have both, that is!) ...Be consistent in your approach.
In order to retain clients for the long term, be consistent in your approach and interactions. Treat your clients with honesty, humor, and respect- and maintain this over time. Present a consistent, solid, and professional style to your clients- one that they can grow...Increase Your Revenue
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