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What Does Profitable Popularity Really Mean?

What Does Profitable Popularity Really Mean?

by Dr. Rachna Jain | Business Coaching

Profitable Popularity, to me, is the process of gathering a large community of friends and followers and moving them to become true fans. It’s not just fans- but true fans. Let’s talk about the difference. The concept of “true fan” was first...

What Google Caffeine Will Mean For Your Business

by Dr. Rachna Jain | Technology

You might have been hearing the buzz about Google’s new search engine, Caffeine, which is a “re-architecting” of the search engine, from the ground up. While initial reports say that the frontend user experience won’t seem much different, the...

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