Send birthday cards.

I like to send birthday cards to my current and former clients (usually going up to two years back). It’s fun to connect with them and send good wishes for their birthdays, plus, it’s a low cost, high touch way to remain in contact. There is often a side benefit to this habit, as well- clients often hear from me and decide to return to coaching or they at least visit my website again and sometimes purchase something. While this isn’t my main intention, it’s definitely a nice side benefit. If you’re looking for a fun, easy, and friendly way to stay in touch with your clients, consider sending them birthday cards- you can never share, or get, too many good birthday wishes.