When looking to create a membership site, you want to have at least these six people on your team:
1. An Assistant with Experience of Membership Sites
Your assistant will be invaluable in helping you create your membership site and keep it running. If you don’t have an assistant, than you might want to look at hiring a virtual assistant (VA). Your VA is like an in-person assistant, except they work online. You can hand over to them many of the tedious administrative tasks that take up a lot of your time. It is important to note that some VAs specialize in WordPress or aMember.com, two of the most popular ways to create a professional-looking membership site. They can help you get set up and load the content onto the site. I’ve been working with VA’s for more than nine years and they have been a huge aspect of my business growth and success.
2. Content Creators
A membership site will usually require a lot of high-quality content. If you are not a writer or content creator yourself, you will need to determine how you can best get content for your site. You might hire writers or creators, such as through a freelancing site. Ask them for samples of content related to your niche. Check the quality of the work, edit as needed, and upload it to the site – or get your VA to do it. Keep track of the best writers and this will ensure a steady stream of quality content that will keep your members coming back for more each month, and paying you to do so.
3. Video Makers
Videos are extremely popular in terms of both entertainment and education. If you don’t have the time or skill, hire a helper. You can get animated cartoons, whiteboard explainer videos and more. Cost will vary depending on the length of the video.
4. Affiliates and Joint Venture Partners
Once you create the membership site, it will be time to promote it in order to get paying members. Create an affiliate program that people can register for to sell your membership subscriptions in exchange for a commission. You can do this through various sites online. If you are in the internet marketing space, you might look at Clickbank or JVzoo. These sites will enable you to keep track of sales and pay out the commissions with just a few clicks.
As you pay out the commissions, look for the top sellers. Consider approaching them with a joint venture partnership, in which you give them even greater rewards for working with you in your niche, such as custom content, higher commissions and so on.
5. Marketers – Such As on Social Media
Once you have launched, it is time to spread the word about your new membership site. One of the easiest ways to do this is on social media. If you don’t already have an account at each of the major social networks, your first step will be to create them. Then it will be a case of maintaining the account by posting good promotional and informative content at it regularly.
All of this can be a steep learning curve and eat up a lot of your time. Hire a person for each network to set up and maintain the account so you can focus on other tasks.
6. Customer Service Staff
Members will need help with logging in, cancellations and other customer service issues. Hire people to help with this so you will keep customers happy and maintain a good reputation.
Running a membership site can be a huge undertaking, but assembling the right team members can help make it a success.Use this post as a guide for your first- or 100th- membership site.
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