Reputation-Building Strategies for Service-Based Businesses
In building your service based business, your reputation is important. It used to be that your reputation was just between you and your local customers or clients. Now, though, even if you have a mostly offline business, there is still a chance that you will receive...
Online Reputation Management Strategies
Why creating an online reputation management strategy is important: Have you ever been scheduled to meet a new vendor, and you’ve taken a few minutes to Google them? Have you ever found information that you were glad to know, but which made you decide NOT to do...
Why Online Reputation Management is Important
Online reputation management is important. Why? Because with the continued use of social media, every business today needs to be concerned about their reputation. It used to be that complaints or problems were just between you and the customer. Now, if the customer...
How to Use Press Releases in Your Marketing Strategy
There are a number of reasons for including press releases as part of your overall marketing strategy. They can play a very powerful role in making your target audience pay attention to your business and brand. Brand Awareness People can’t do business with you if they...Being the Just in Time Option
I’ve been noticing this trend in my business over the past couple of months- what I am terming the “just in time” option. In general, I’d say that I have somewhat mixed feelings about someone considering me “just in time”- it...Increase Your Revenue
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