5 Signs You’ve Outgrown Your Autoresponder Service
An email marketing list can be one of the most important tool you use in your business. It enables you to build a relationship with your target audience and be able to mail them offers regular, for continuing sales and profits. Many people start out with a free...
Listbuilding with Paid Advertising: Pros and Cons
Listbuilding with paid advertising is a valid way to build a targeted list of email subscribers. There are pros and cons to using paid advertising. It can be one of the fastest ways to build your list, but it can also be one of the most expensive, especially if you...
The Benefits of Email Marketing Segmentation
Email marketing segmentation is the process of dividing your email marketing audience into different “segments” or “groups”. You can think of this as dividing them into different lists, if that’s easier. Each group will get different...
Three Factors That Make Your Subscribers WANT to read your emails
In all the discussion of whether email marketing lives, or whether email marketing is dead, business owners sometimes get caught up in the big picture- at the industry-level- when it would be much more advantageous (and more profitable) to focus on their own...
Why Email List Segmentation Matters
Email marketing is becoming more refined, which, I think, is a reflection of our clients also become more refined. Today’s consumer is much smarter, much savvier, and much more skeptical, not to mention receiving a lot more email each day. As a business owner,...Increase Your Revenue
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