by Dr. Rachna Jain | Technology
What is SSL? SSL stands for secure sockets layer and is a level of encryption that establishes a secure connection between a web server and a browser. The purpose of SSL is to make sure that any communication back and forth, such as from your computer to your bank,...
by Dr. Rachna Jain | Conversion Optimization
If you have an online business, you’re likely interested in conversion rate optimization tips to improve your sales. If you sell products or services from your website, it makes sense to try and sell as many of these as you can; by optimizing your pages for...
by Dr. Rachna Jain | Monetization
Adding a recurring revenue model to your business is something that you might have considered, but you may have some questions about how to actually do it. Why is adding this kind of model good for your business? There are several reasons. First, in any business, but...
